Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

In today’s post, I’m going to show you exactly what Facebook Influencer Marketplace is all about and how to use them to your advantage while using the platform to buy or sell things online. In fact, this article is all about the steps I used to Buy and Sell things on Facebook Marketplace on my device.

See: Facebook marketplace app

Thus, if you are among the numerous Facebook users and searching for a guide on How To Discover New Items On FB Marketplace, this article has gotten you covered. Continue reading below and please don’t forget to share this article with your friends and loved ones!!!

Nevertheless, before we shall proceed with the guide on How To Discover New Items To Purchase Around The Country On Facebook Marketplace on the giant social media platform, consider how to create a Facebook account:

Facebook App Account Profile

If you are an online user and looking for a guide on How Should One Post An Item In Facebook Marketplace, here are the steps you need to follow to signup for an account that will allow you to the Facebook marketplace:

  1. Launch your android phone
  2. Next, tap on the play store and search for facebook app
  3. Tap download on the play store
  4. Wait for the app to download and then tap install
  5. Once the app is installed, tap to open it
  6. When you are taken to the facebook app homepage, tap on the create new account
  7. Now, you will need to fill out the form by entering your first and last name, phone number or email address, password, date of birth as well as gender
  8. Next, tap signup to continue
  9. Afterward, copy and enter the confirmation code sent to you in the required field

How To Sign Up On Facebook Using Desktop

Here are the steps you need to follow to successfully sign up on Facebook;

  1. Open the Facebook site, www.facebook.com.
  2. Once you have done that, you can now click the “create new account” link at the top or bottom of the screen or page.
  3. After that, you will see another page, with some empty boxes.
  4. Those boxes should contain information about you.
  5. Now fill in your names, email or phone number, password, gender, and your birthday.
  6. When all this is done correctly, click the signup button.
  7. Then you will be sent a confirmation message to your email or phone number.
  8. The message contains digits to confirm your sign up.
  9. Type in those digits in the confirmation box on Facebook.
  10. After that click the “continue” link.

Now you have fully completed your sign up steps and you are now a Facebook user.

Congratulation, your account is now live on Facebook. You can now start using the platform to access several things on Facebook.

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Facebook Account Login Steps

If you have an account on Facebook and want to figure out how to login, here are the steps you need to follow:

  1. Visit facebook.com on your browser
  2. Next, locate you will see where you can enter your login details. Now, enter either your phone number or email address that is linked to the account
  3. Enter password
  4. Now, click login and you will be taken to your account

It is that simple and easy. Once you do that, you will be taken to your Facebook profile.

Having outlined that, let’s now proceed with the business of the day, Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace.

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See: Listing Facebook Car For Sale

Facebook Marketplace

With so many individual buyers and sellers using the facebook marketplace platform, there’s never been an improved time for businesses to induce involvement.

However, selling your products on Facebook Marketplace may be a different experience than simply about the other sales channel.

You would be hard-pressed to seek out another platform where it’s very easy for people to find your products. Especially with 66% of Facebook users interacting with their accounts on a usual.

Facebook Marketplace may be a growing community of qualified buyers who are itching to form an acquisition. Combine that with built-in interest targeting and easy-to-use product categorization. And you have got a tool that’s tailor-made for increasing business sales.

What Is Facebook Marketplace?

Facebook Marketplace is an open exchange where users should buy and sell new and pre-owned items to other users. Anyone can list products or services available and gain access to an area audience.

Users can browse the entire Marketplace, select categories, check in on groups, or go on to stores they like. Each option tailors the products shown to a selected user’s likes and interests on Facebook.

Built as a peer-to-peer platform, whenever someone wants to form a procurement on Facebook Marketplace, it’s done through Messenger. That gives you how to interact with potential customers on a 1:1 basis and foster strong relationships with them.

Facebook continues to feature more functionality to Marketplace moreover, letting sellers connect payment processors. Like Shopify and BigCommerce to their Marketplace account.

While you will still start each conversation with customers through Messenger. Any products purchased through your Facebook Shop are automatically processed. Through whatever payment processor you decide on.

Facebook Marketplace Countries

Here are the lists of countries that can access Facebook marketplace:

  1. Argentina
  2. Australia
  3. Austria
  4. Belgium
  5. Belize
  6. Bulgaria
  7. Canada
  8. Chile
  9. Costa Rica
  10. Croatia
  11. Cyprus
  12. The Czech Republic
  13. Denmark
  14. Ecuador
  15. Estonia
  16. The Dominican Republic
  17. Finland
  18. France
  19. Germany
  20. Greece
  21. Hungary
  22. India
  23. Ireland
  24. Italy
  25. Latvia
  26. Lithuania
  27. Luxembourg
  28. Malta
  29. Mexico
  30. Netherlands
  31. New Zealand
  32. Nigeria
  33. Norway
  34. Panama
  35. Paraguay
  36. Peru
  37. Philippines
  38. Poland
  39. Portugal
  40. Puerto Rico
  41. Romania
  42. Singapore
  43. Slovenia
  44. South Africa
  45. Spain
  46. Sweden
  47. Switzerland
  48. Thailand
  49. The United Kingdom
  50. The United States an
  51. Uruguay

Facebook Marketplace Languages

Here are the lists of languages that are available on Facebook marketplace.

  • Arabic
  • Chinese
  • Czech
  • Danish
  • Dutch
  • English
  • Finnish
  • French and French Canadian
  • German
  • Hebrew
  • Hindi
  • Hungarian
  • Indonesian (bahasa)
  • Italian
  • Malay
  • Norwegian
  • Portuguese and Brazilian Portuguese
  • Slovak
  • Spanish
  • Swedish
  • Thai
  • Turkish
  • Afrikaans

What Products Categories can you sell on Facebook Marketplace?

You can build a listing of your products on Facebook Marketplace, which has a large number of product categories.

The following product categories are supported:

  • Apparel and Accessories
  • Arts and Entertainment
  • Baby Products
  • Business and Industrial Products
  • Camera and equipment’s
  • Electronics
  • Food & Beverages
  • Furniture & Hardware
  • Health & Beauty products
  • Home & Garden
  • Luggage & Bags
  • Office Supplies
  • Software
  • Sporting goods
  • Toys and Games
  • Vehicles and Spare Parts
  • Others

Additionally, each category has a specialized filter that allows you to categorize the items by type. Shoppers may choose to see anything, browse, or filter for a specific item.

Tips for sellers On Facebook Marketplace

  1. Before placing items for sale, make sure that it complies with Facebook trading rules.
  2. Never send an item without receiving full payment for it.
  3. Use real-life photos when you list. Pay proper attention to extra details, such as good light and clear background. Show an item from different sides, especially possible flaws and imperfections.
  4. Write an honest description. Anticipate which details buyers will be interested in. List them right away, so that you don’t receive tons of questions later.
  5. Clearly inform the buyer of the delivery time, delivery service (i.e. FedEx, UPS, etc), delivery status, and information for its tracking.
  6. Check the rating to see if the purchaser is trustworthy.

Tips for Buyers On Facebook Marketplace

  1. Check the seller’s profile in the Marketplace from which you intend to make a purchase.
  2. In order to have no doubts about the condition of the product you are buying, send a message to the seller and ask for additional information or a detailed photo.
  3. Discuss the preferred payment method with the seller. Furthermore, do not hesitate to offer to use the payment services that guarantee the protection of the purchase. Make sure that it will be available for your transaction.
  4. Choose a competitive price by comparing similar offers in your region. However, remember that when the seller offers the goods for an “extremely good price”, there may be a reason for it.
  5. Don’t share too many personal details. Be especially careful with banking information.
  6. Meet in public places for completing a transaction. Don’t bring strangers home without utter need.
  7. Check the rating to see if the seller is trustworthy.

As we have earlier outlined, this article is all about Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace.

How To Get Facebook Marketplace App And Web

  1. Log out of the Facebook website or app and then log in again.
  2. Uninstall and reinstall the Facebook app.
  3. Change your home country to one of the 50 supported by Facebook Marketplace.
  4. Use a new Facebook account daily, comment on posts, and add friends. Once Facebook detects that your account is real and not a fake one made to see products, the Marketplace functionality may be unlocked
  5. Visit the Facebook Marketplace website directly in a web browser. This can be a good backup option if the link refuses to show up on the main Facebook website and within the apps.

Note that while there exists a separate Facebook app and Messenger app, there is no separate Marketplace app, as the marketplace app is in the main Facebook app.

How To Discover New Items To Purchase Around The Country On Facebook Marketplace

As soon as you click on the shop icon, using your location, Marketplace pop-up a list of photo items that people are selling near you. If you are looking for specific items, you can make use of the search bar at the top and filter down your results accordingly. You can find anything that you desire, with the condition that someone should be selling it around your location.

The filter options are really fantastic as they allow you to scrutinize your product category and even the budget.

Also, Facebook Marketplace offers an in-built locator tool that detects your location, you can also set the region you’re searching a particular product in. You can even switch to different cities and see if the product is available elsewhere. Once you have found it, you can transfer the payment and get it delivered.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

All product uploaded in the Marketplace has a description, name, and price, it would also have at least an image to show buyers exactly what they would be buying. If you are interested in buying from a particular seller, you can simply start a conversation by tapping on the Message Seller option. After negotiating with the seller and you’re satisfied with the price, simply tap on the “Make Offer” button.

How Should One Post An Item In Facebook Marketplace?

If you are a seller and you intend to place your product on Facebook Marketplace, it’s actually very easy to go about just as it is for those intending to buy from it. Here’s a step by step process to simply sell the product:

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

Step # 1: Capture a high-definition photo of the item that you wish to sell and post it on the platform from your camera phone.
Step # 2: Enter the accurate product name, a detailed description, and the price of the product.
Step # 3: Now confirm the location where you wish to sell and choose a category for your product.
Step # 4: Once you are done setting the prerequisites, post the ad in the marketplace.

All products being sold on Facebook Marketplace are placed into categories, this would help for easy filtering. You can choose from a range of categories such as Entertainment, Vehicles, Housing, Hobbies, etc Buyers would simply filter searches based on pricing and locations. You can also save these listings for future references in the marketplace.

Some Real Life Success Stories Making A Fortune Out Of Facebook Marketplace

TurnKey Marketing

Turnkey marketing solution is a good example of success stories when it comes to Facebook Marketplace, this digital agency increased the sales of one of its clients (a car dealer) by 20% after choosing Facebook Marketplace.

It later decreased the cost per action by 50% which increased the average landing page views by 20%.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

Turnkey marketing constantly created various streams of advertising campaigns for its customers in order to get potential car purchasers across different steps of the buyer’s journey.

They targeted audiences includes those who were new to the platform and those who have in one way or another interacted with the ads before which are all the potential leads which were taken from the customer’s CRM system as well as incoming website visitors that were tracked down by the Facebook pixel (pixels are tools which record the action of site visitors). They ran their campaigns for around 90 days.

Their ads were created using a single image and in carousel forms, they also used discount offers to attract customers, which include low-budget leasing prices and finally used conversion tracking software to measure results.

Sweetums Signature

Sweetums’ signature is a family-based business that started generating around 33% more sales annually than usual after listing their decorative decals on the Facebook Marketplace. Danette, the C.E.O of Sweetums Signature, started her business back in 2007 with the sole objective to create affordable quality vinyl stickers and decals to personalize home interiors and water bottles to just about everything.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

In order to sell her decals, Danette was looking for a low-cost solution which can easily attract online visitors. Apparently, she was advised to go for Facebook Marketplace where she could post ads for her decals which is absolutely FREE.

She shared her entire stock on Facebook Marketplace which reveals her ads to customers in the vicinity and the query response time from her social media support team got 3x faster than the queries generated on the website.

Moreover, to purchase the decal, customers used the Facebook checkout process, and Danette saw the sales margin go up by 33%, as compared to what her decal business made the previous year.

Tropical Breeze Decor

Tropical Breeze Decor is a beach-themed online decor retailer who was hungry to see some potential increase in its annual sales. At the time, the business was selling several apparel and accessories, including home and garden decors, to local customers.

The owner, Austin Silla, who started the business back in 2005, was in search of a different way to increase merchandise sales.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

In time, Tropical Breeze Decor became incredibly competitive and he realized what he needed to do; find some better ways of growing his business. He was searching for a low-cost customer acquisition method and it just happened to be that the BigCommerce team, the e-commerce platform on which Austin was running his store, presented him the option of publishing ads in the Facebook Marketplace.

Austin was able to increase his sales 3.5x with Marketplace accounting for 87% of his total purchases.

Daily Steals

Daily Steals is an e-commerce platform that offers discounts and promotions for varieties of products and services every day. They are known for customer experience and reliable discount offerings across a number of categories, an example of some are fashion and home-goods.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

Daily Steals also, just like its counterparts was seeking new and unique ways of expanding its market and targeting new audiences. To increase sales and reach out to more audience, the platform opted for the deals option on the Facebook Marketplace.

The option is accessed by one-third of every visitor coming to the Facebook Marketplace. Facebook created some remarkable Daily Steals promotions and sent them out in its deal feeds. The team also uploaded its complete product catalog and set up a complete Facebook Shop with a checkout for prospects.

Daily Steals started selling PS4 controllers 5x times faster than its previous deals in the market at the same price.

Ubisoft

Ubisoft is a game development platforms, which has created an entire video game franchises. Some of the game developed include Assassin’s Creed Series, Far Cry Series, Tom Clancy’s Rainbow Six, & The Division.

Being the fourth largest computer gaming industry in the U.S. and Europe, Ubisoft was hunting for active gamers and prompt them to place pre-orders for the upcoming game releases. And nothing served the purpose better than the Facebook Marketplace.

Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace

They actually secured some great responses while running direct Facebook marketing campaigns which prompt to run ads on the Facebook Marketplace as well. Ubisoft wanted to find out whether the Marketplace ad placement could lead to a greater intent to purchase.

Hence, Ubisoft started running direct Facebook marketing campaigns which showed their relative ads on people’s News Feed, in addition, to a separate Marketplace ad which only showed up in the Marketplace feeds of their audience.

Ubisoft observed an estimated 67% increase in its purchases with a 5.4 point lift in purchase intent. It reached out to more than 3.4 million people throughout the sales process.

How To Become A Deals Partner On The Facebook Marketplace?

While most online sellers using the platform would prefer to just post their ads, the deals program can actually offer them a better chance to get their product sold as fast as possible.

After all, nobody would prefer to leave a better option where they get a bit of a discount. For those who want their products to be considered for the deal program, they need to ensure that the prices for the deals are set 15 percent below the manufacturer’s suggested retail price (MSRP).

Also, the categories are prioritized as follows:

  1. Consumer Electronics
  2. Gift Cards
  3. Gaming
  4. Intimates & Hosiery
  5. Footwear
  6. Sports and Outdoors
  7. Beauty Products
  8. Pieces of jewelry and Watches
  9. Apparel & Accessories

Facebook has also opened partnership programs for two of the fastest-growing industries; automotive and rentals.

How To Open A Facebook Page Shop?

When you are running a Facebook Marketplace listing, it is actually necessary to also have a Facebook Page Shop on their Facebook business page. if you don’t have one, it can become a little difficult for your customer to reach out to you on Facebook. They would either have to contact you directly or on your personal social accounts.

It is necessary to have a shop on your Facebook page because a Facebook page is your storefront. While all business pages can have a shop option on their Facebook Business Marketplace, any business can have a shop but the availability of different features simply depends on the location from where you operate.

You can also set the payments on your Facebook Shop so people can check out on your website, through Paypal or with Facebook Checkout.

If you want to set up a shop, you’ll need to add at least one product, reviewed and approved.

In The End…

As you’ve read, Facebook Marketplace is not just about posting ads to sell your desired products online, you can even get registrations on your desired product with the help of Facebook Marketplace.

All you need to do is create an advert that asks people to come over and get registered for your digital product. Of course, you will have to present something valuable enough to them so the offer looks good for customers.

With Facebook Marketplace, you can do that and a whole lot more. It depends on how creative you are. So the next time you plan your social media marketing strategy, ensure that Facebook Marketplace is there on your list. Do you want a robust marketing strategy for your business? Let Branex, a social media marketing agency, help you design the perfect business strategy for you.

That is it on Facebook Influencer Marketplace | How To Discover New Items On FB Marketplace. I hope this article was helpful. Kindly share it with your friends and loved ones!!!

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