Achim Anscheidt, Bugatti’s design director had this to say about Bugatti’s la Voiture Noire “We produced a true one-off, a single unit car that we call automotive haute couture, It’s not just a car anymore, it’s really more like a piece of art in line with the highly exclusive fashion and luxury brands in France.”
The Bugatti La Voiture Noire was revealed at the 2019 Geneva International Motor Show. Although the car that was on display there was a design buck, using a low-powered electric motor to move. The car La Voiture Noire, which literally translates from French to mean “The Black car” was built to celebrate Bugatti’s 110-year anniversary.
La Voiture Noire also paid homage to the art deco design of the Type 57SC Atlantic, one of the most coveted classic cars in the world. Designed in 1934 by Jean Bugatti, eldest son of company founder Ettore Bugatti, only four were made. Three are accounted for while the fourth one, which was lost in World War II, would be valued at well over $100 million if found today. Rumored buyers of the new La Voiture Noire include soccer star Cristiano Ronaldo and Ferdinand Piech, former chairman of the Volkswagen, which owns Bugatti.
“As soon as a customer makes a public claim, then we can refer to that, but other than that we will honor a customer’s anonymity and he will decide whether or not he wants to remain anonymous,” said Bravo.
Performance
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The new La Voiture Noire packs 1,500 horsepower and 1,180 pound-foot of torque that propels it from 0 to 60 mph in 2.5 seconds. It has a quad-turbo W-16 engine with a top speed of 261 mph. The reason given for its top speed of 261 was to give it more touring refinement. This was also the case with the Divo whose top speed was also traded for a focus on cornering.
Tim Bravo, Bugatti spokesperson told the world that “High-speed mode was not relevant for these cars because they had a much different focus. The Divo is made for corners and La Voiture Noire is a Grand Turismo.”
The Exterior
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The exterior design was the brainchild of current Bugatti design boss Achim Anscheidt, who had imagined the car more than 20 years ago. Similarities to the Type 57SC Atlantic include the dorsal line and the row of six exhaust tips which according to Anscheidt, was recommended by the buyer’s wife. The modern car’s taillight strip also mimics the character line that joins the rear fenders of the Type 57SC Atlantic. However, with it being a one of one, the customer enjoys the freedom to create specific detailing with us,” said Anscheidt.
The Interior
”The La Voiture Noire revealed in Geneva sported blacked-out windows obscuring the interior.” The French carmaker says it’s because the car doesn’t have one yet.
“As to the interior, we wanted to make sure the customer that decided to buy that car could really create the interior to his own gusto,” said Anscheidt. “So, our designers are working hand in hand with the customer to make that interior just 100% as he wants,” he continued.
It’s, not a hidden fact that Bugatti has been making one-of-a-kind and custom-made cars for its ultra-wealthy clients for more than 100 years. The average Bugatti buyer owns roughly 42 vehicles, five homes, three private jets, three helicopters and a yacht, according to Bugatti.
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