In today’s post, I’m going to show you exactly what How To Sell On Facebook Marketplace Step-By-Step is all about and how to use them to your advantage while using the platform to buy or sell things online. In fact, this article is all about the steps I used to Sell On Facebook Marketplace on my device.
Thus, if you are among the numerous Facebook users and searching for a guide on What Products Categories can you sell on FB Marketplace? this article has gotten you covered. Continue reading below and please don’t forget to share this article with your friends and loved ones!!!
Nevertheless, before we shall proceed with the guide on What are the parameters for selling on the FB Marketplace? consider how to create a Facebook account:
Facebook App Account Profile
If you are an online user and looking for a guide on Is the FB Marketplace Free? here are the steps you need to follow to signup for an account that will allow you to the Facebook marketplace:
- Launch your android phone
- Next, tap on the play store and search for facebook app
- Tap download on the play store
- Wait for the app to download and then tap install
- Once the app is installed, tap to open it
- When you are taken to the facebook app homepage, tap on the create new account
- Now, you will need to fill out the form by entering your first and last name, phone number or email address, password, date of birth as well as gender
- Next, tap signup to continue
- Afterward, copy and enter the confirmation code sent to you in the required field
How To Sign Up On Facebook Using Desktop
Here are the steps you need to follow to successfully sign up on Facebook;
- Open the Facebook site, www.facebook.com.
- Once you have done that, you can now click the “create new account” link at the top or bottom of the screen or page.
- After that, you will see another page, with some empty boxes.
- Those boxes should contain information about you.
- Now fill in your names, email or phone number, password, gender, and your birthday.
- When all this is done correctly, click the signup button.
- Then you will be sent a confirmation message to your email or phone number.
- The message contains digits to confirm your sign up.
- Type in those digits in the confirmation box on Facebook.
- After that click the “continue” link.
Now you have fully completed your sign up steps and you are now a Facebook user.
Congratulation, your account is now live on Facebook. You can now start using the platform to access several things on Facebook.
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Facebook Account Login Steps
If you have an account on Facebook and want to figure out how to login, here are the steps you need to follow:
- Visit facebook.com on your browser
- Next, locate you will see where you can enter your login details. Now, enter either your phone number or email address that is linked to the account
- Enter password
- Now, click login and you will be taken to your account
It is that simple and easy. Once you do that, you will be taken to your Facebook profile.
Having outlined that, let’s now proceed with the business of the day, FB Marketplace – How To Sell On Facebook Marketplace Step-By-Step.
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See: Listing Facebook Car For Sale
Facebook Marketplace
With so many individual buyers and sellers using the facebook marketplace platform, there’s never been an improved time for businesses to induce involvement.
However, selling your products on Facebook Marketplace may be a different experience than simply about the other sales channel.
You would be hard-pressed to seek out another platform where it’s very easy for people to find your products. Especially with 66% of Facebook users interacting with their accounts on a usual.
Facebook Marketplace may be a growing community of qualified buyers who are itching to form an acquisition. Combine that with built-in interest targeting and easy-to-use product categorization. And you have got a tool that’s tailor-made for increasing business sales.
What Is Facebook Marketplace?
Facebook Marketplace is an open exchange where users should buy and sell new and pre-owned items to other users. Anyone can list products or services available and gain access to an area audience.
Users can browse the entire Marketplace, select categories, check in on groups, or go on to stores they like. Each option tailors the products shown to a selected user’s likes and interests on Facebook.
Built as a peer-to-peer platform, whenever someone wants to form a procurement on Facebook Marketplace, it’s done through Messenger. That gives you how to interact with potential customers on a 1:1 basis and foster strong relationships with them.
Facebook continues to feature more functionality to Marketplace moreover, letting sellers connect payment processors. Like Shopify and BigCommerce to their Marketplace account.
While you will still start each conversation with customers through Messenger. Any products purchased through your Facebook Shop are automatically processed. Through whatever payment processor you decide on.
Facebook Marketplace Countries
Here are the lists of countries that can access Facebook marketplace:
- Argentina
- Australia
- Austria
- Belgium
- Belize
- Bulgaria
- Canada
- Chile
- Costa Rica
- Croatia
- Cyprus
- The Czech Republic
- Denmark
- Ecuador
- Estonia
- The Dominican Republic
- Finland
- France
- Germany
- Greece
- Hungary
- India
- Ireland
- Italy
- Latvia
- Lithuania
- Luxembourg
- Malta
- Mexico
- Netherlands
- New Zealand
- Nigeria
- Norway
- Panama
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Romania
- Singapore
- Slovenia
- South Africa
- Spain
- Sweden
- Switzerland
- Thailand
- The United Kingdom
- The United States an
- Uruguay
Facebook Marketplace Languages
Here are the lists of languages that are available on Facebook marketplace.
- Arabic
- Chinese
- Czech
- Danish
- Dutch
- English
- Finnish
- French and French Canadian
- German
- Hebrew
- Hindi
- Hungarian
- Indonesian (bahasa)
- Italian
- Malay
- Norwegian
- Portuguese and Brazilian Portuguese
- Slovak
- Spanish
- Swedish
- Thai
- Turkish
- Afrikaans
Tips for sellers On Facebook Marketplace
- Before placing items for sale, make sure that it complies with Facebook trading rules.
- Never send an item without receiving full payment for it.
- Use real-life photos when you list. Pay proper attention to extra details, such as good light and clear background. Show an item from different sides, especially possible flaws and imperfections.
- Write an honest description. Anticipate which details buyers will be interested in. List them right away, so that you don’t receive tons of questions later.
- Clearly inform the buyer of the delivery time, delivery service (i.e. FedEx, UPS, etc), delivery status, and information for its tracking.
- Check the rating to see if the purchaser is trustworthy.
Tips for Buyers On Facebook Marketplace
- Check the seller’s profile in the Marketplace from which you intend to make a purchase.
- In order to have no doubts about the condition of the product you are buying, send a message to the seller and ask for additional information or a detailed photo.
- Discuss the preferred payment method with the seller. Furthermore, do not hesitate to offer to use the payment services that guarantee the protection of the purchase. Make sure that it will be available for your transaction.
- Choose a competitive price by comparing similar offers in your region. However, remember that when the seller offers the goods for an “extremely good price”, there may be a reason for it.
- Don’t share too many personal details. Be especially careful with banking information.
- Meet in public places for completing a transaction. Don’t bring strangers home without utter need.
- Check the rating to see if the seller is trustworthy.
As we have earlier outlined, this article is all about FB Marketplace – How To Sell On Facebook Marketplace.
FB Marketplace: With the goal of commercializing peer-to-peer online selling, Facebook Marketplace has been on and off the charts in terms of exciting features added to capitalize on the connection already established on Facebook.
Facebook is the world’s third most popular social networking site, with 2.50 billion monthly active users. In contrast to its early days, Facebook now enables individuals and businesses to make purchases through Facebook Marketplace and recently announced “Facebook Shops” and checkout on Facebook as a buyer experience enhancement.
How can you maximize your return?
This guide will take you through a wealth of information, answering all of your questions along the way.
How does FB Marketplace work?
“People can use Facebook Marketplace to find, purchase, and sell products. Filtering results by the venue, category, and price will help people find what they’re searching for. You will meet customers where they are already by listing on Marketplace.”
The Facebook Marketplace was launched in 2007 with a more consumer-to-consumer focus, allowing users to post classified advertising in the selling, lodging, and work categories.
In February 2015, Facebook added the “Sell” feature to Groups, keeping up with the times. Members were able to list products for sale as a result of this. This became commonplace and was dubbed “Buy and Sell Groups” by many.
Meanwhile, Facebook Marketplace allowed the 450 million people who were already members of the Buy and Sell Group to discover new items, save them as favorites, communicate with sellers through Messenger, or purchase them directly from the brand’s website.
As of right now,
Facebook Marketplace brings goods to people when they shop, uses visual merchandising to encourage and engage shoppers, and allows individuals and companies to transact with customers on mobile and desktop.
On FB Marketplace, what is Checkout?
Checkout on Facebook is a powerful feature of Facebook Marketplace that allows customers to checkout directly on Facebook without leaving the Facebook app or website. In addition, you will not be redirected to any other website.
This involves going out to more customers and getting paid securely for vendors, and looking for more goods — close or far — for buyers.
The Checkout feature on Facebook was launched in April 2019 at the F8 Conference, and it allows people and eCommerce merchants to buy, sell, and ship products directly from Facebook. Furthermore, all payments were made via Facebook.
You have two options for selling your goods on Facebook Marketplace using the Checkout on Facebook feature:
- If you’re already selling via one of Facebook’s listing partners, you can easily add your goods to the Marketplace.
- If you’re new to Facebook Marketplace and want to sell, you can set up your business account on Commerce Manager as a Facebook shop and begin selling.
What are the benefits of FB Marketplace?
“More than one-third of Facebook users in the United States use Marketplace at least once a month as an easy way to find, purchase, and sell items.”
The following are the primary benefits of listing your goods on FB Marketplace:
- Extended reach: Ecommerce merchants on Marketplace will be able to reach a larger audience with their brand and goods.
- Personalized Customer Experience: Facebook Marketplace helps the company find the right customers by surfacing items that are important to them.
What Products Categories can you sell on FB Marketplace?
You can build a listing of your products on Facebook Marketplace, which has a large number of product categories.
The following product categories are supported:
- Apparel and Accessories
- Arts and Entertainment
- Baby Products
- Business and Industrial Products
- Camera and equipment’s
- Electronics
- Food & Beverages
- Furniture & Hardware
- Health & Beauty products
- Home & Garden
- Luggage & Bags
- Office Supplies
- Software
- Sporting goods
- Toys and Games
- Vehicles and Spare Parts
- Others
Additionally, each category has a specialized filter that allows you to categorize the items by type. Shoppers may choose to see anything, browse, or filter for a specific item.
What are the parameters for selling on the FB Marketplace?
Facebook provides an immersive forum for reaching out to targeted customers, capturing shoppers’ needs through real-time messenger, and selling products on Facebook Marketplace in a more efficient and timely manner.
There are a few things you should have before you start selling on Facebook Marketplace:
If you’re an individual seller, you can list your item on Facebook Marketplace if you meet the following criteria:
- Facebook Business Page (With Shop)
- Physical items to sell
- Compliance with Facebook’s Merchants
If you run an eCommerce store, you can sell products on Facebook Marketplace if you meet the following criteria:
- US Facebook Business Account/Page
- Business Name and Physical Address
- US Bank Account for Payouts
- US Tax ID for Tax-related information
- Shipping competence to deliver in the US addresses.
- Compliance with Facebook Commerce and Merchant Policies
Is the FB Marketplace Free?
It’s completely free to sell on Facebook Marketplace. You can build an account for free, list an unlimited number of goods, and sell on the marketplace without paying for a sale plan.
Facebook, on the other hand, charges a fee only when you make a sale. When you sell items on Facebook Marketplace with Facebook Shops with Checkout, you will be charged two types of fees:
Selling Fee
Any time you make a sale, Facebook charges you a selling fee. As soon as you receive the bill, Facebook deducts this fee automatically.
If you sell anything for less than $8, the selling fee is $0.40.
If you sell anything for more than $8, the selling fee would be 5% of the shipping cost.
Aside from that, the following charges are included in the sale fees:
- taxes.
- The cost of payment processing.
This sale fee is applied to all checkout purchases on Facebook for all product categories, and it helps to support other services that help buyers and sellers have a positive buying and selling experience.
Chargeback Fee
A consumer can request a chargeback, or, to put it another way, a refund. Now, there are a number of requirements that must be met before this moneyback can be filed.
The following are examples of situations in which a chargeback can be filed (but are not limited to):
- The customer didn’t receive the item.
- The payment was unauthorized.
- The item was significantly not as described.
- The customer was charged multiple times for the same product.
- The customer was charged for the incorrect amount.
- You didn’t follow your stated return policy.
If a customer files a chargeback with their credit/debit card company, Facebook can place a hold on that transaction before a final decision is made. The maximum amount kept is $20, and the holding period is limited to 75 days.
If the Chargeback decision is in your favour, the full sum of the transaction, plus the $20 kept by Facebook, will be released and credited to your Facebook account.
If the Chargeback decision is not in your favour, your account will be debited for the transaction sum plus $20.
How to Sell on FB Marketplace?
You can sell as an individual seller or as an eCommerce merchant on Facebook Marketplace. Although individuals can list their items for sale in any condition, eCommerce retailers have a limited number of choices for listing, selling, and promoting their items on Facebook Marketplace.
Let’s go over each of the types one by one:
How to Sell on Facebook Marketplace – Individual Sellers
If you’re a one-person seller with your own “Facebook Shop,” you can easily sell on the marketplace by following the steps below:
- Locate the Marketplace Icon on Facebook and Click on it.
- Click on the “+ Sell Something” button or + Create New Listing (for new Facebook)
- Click on “Item for Sale”
- Enter the details of your product.
- Product Title
- Product Price
- Location
- Product Category
- Product description
5. Add up to 10 images of your product.
6. Click “Post”
Your product listing will now be visible on the Facebook Marketplace, and people in your area will be able to browse, save, and react to it.
How to Sell on FB Marketplace (eCommerce Retailers)
On Facebook Marketplace, eCommerce retailers and companies have a plethora of options. If you’re one of them, Marketplace will help you:
- List retail items, home rentals, vehicles, and event tickets.
- Promote your store or items on the Marketplace to reach more people, even if you do not sell on Facebook directly.
- Display new or refurbished items from your Facebook Page shop on Marketplace for free and let customers purchase without leaving Facebook (limited to US merchants).
- You can sell on FB Marketplace through one of their listing partners, who will assist you in quickly and easily listing your inventory on Marketplace.
If you already sell on Shopify, you can seamlessly link your stores to Facebook Marketplace to take advantage of inventory and order management features as well as the ability to sell items where customers are already looking.
- With powerful features like: The amazing Facebook Marketplace solution lets you list, sync, and manage your shop and ensures a hassle-free selling experience on FB Marketplace.
- Simplified Listings: Import and add all of your items in one go, as well as customize pricing, product descriptions, and delivery rules based on your Shopify inventory info.
- Centralized Order Management: Integrate your marketplace orders into your Shopify store and use admin access to handle order changes, cancellations, and refunds.
- Product Data Auto-Synchronization: The software keeps you informed through synchronizing your inventory and orders in real-time and sending you daily notifications.
What is a Commerce Manager? | How to Get Started with a Commerce Manager
You may use Commerce Manager to access Facebook’s eCommerce solutions, manage inventory, and catalogs and orders.
Commerce Manager’s Concept
Commerce Manager is a collection of resources for selling goods and managing the company on Facebook and Instagram. You can use the Checkout feature in the Commerce Manager to enable buyers to purchase goods without leaving Facebook.
You can create a Facebook business entity and sell through the Facebook Network with a Commerce Manager account.
Features of Commerce Manager
If you run a small business or sell on a large network, a Commerce Manager will help you make your selling process more productive and profitable.
The following are some of Commerce Manager’s outstanding features:
- Checkout enabled Marketplace, which lets your customers discover, browse, and buy items within Facebook.
- Upload inventory, and offer Purchase Protection to the buyers.
- Get insights about your customers and the products they love.
- See Recommendations for how to grow your sales.
- Control who can access your business info and assign permissions to your team.
- See all past and pending sales and mark orders as shipped.
- View your balance and see when you’ll get paid for your sales.
- Set important tax settings and get your financial reports.
- Contact support to get help with common issues.
- Account Set-Up – Commerce Manager
- To set up the Commerce Manager, first select the platform where you want to sell, such as “Facebook” or “Instagram,” and then proceed with the following three steps:
Link your business accounts.
You must first accept whether you have a bank account in the United States, and then you must connect your Facebook Business Page to the Commerce Manager. This necessitates two crucial steps:
- Link a Business: You will have to enter a “Business Name” and select the “Facebook Page” you want to associate with it.
- Link a Product Catalog: You will have to choose a “Product Catalog” you wish to showcase on the Marketplace.
Fill in your shipping and return details.
Set your Preferences in this section to help you build shipping and return policies for your store. Two important information must be entered here:
- Shipping Information: You can choose between the Standard, Expedited, or Rush Shipping options.
- Return Information: You have to enter the number of days for product returns and a valid email address for customer service conversation.
For payouts, choose a bank account.
Finally, you must set up Payouts in order to collect payments from your Facebook Marketplace sales. To finish this phase, you’ll need four key components:
- Complete business address and email address
- Product category and the State Tax Registration Number
- Business type and business representative information
- Bank account number, routing number, and the name of the bank account holder.
- You can “Finish the Setup” once you’ve completed all of the specifics. After that, you’ll have a Commerce Manager account on Facebook that’s ready to do business with.
On Facebook Marketplace, order fulfillment, customer service, and communication are all essential.
Facebook has a number of guidelines that you must follow when selling on Facebook Marketplace in order to handle order delivery, post-purchase statements, package returns, and customer service.
The best part is that you don’t have to quit Facebook to do all of this; you can handle and navigate all right from the Facebook Marketplace.
Let’s go over them one by one:
Facebook Marketplace Order Fulfillment
You can sell and even ship your goods to their homes using Facebook checkout. If you want to ship something from Facebook Marketplace, you’ll need to do the following:
- Ship to the US Address.
- Ship within the 3 business days.
- Provide the shipment tracking info to the shoppers.
- Mark your order as shipped to ensure you receive the payout for the same.
- Any shipping partner, such as FedEx, USPS, DHL, YRC Worldwide, and others, can be contacted. Meanwhile, you can simplify your shipping process by integrating with online shipping solution providers like ShipStation, Eurosender, and others.
Means of Support
Customers may use Facebook Marketplace to request order cancellations, return orders, or reach out for some form of assistance, such as late or missed orders, product harm or not as mentioned, or any other issue.
Facebook links you directly to the buyers for anything relevant to the post-purchase process. Nonetheless, all sellers must adhere to the following terms:
- Ensure that communication to the buyers takes place only with emails.
- You need to respond to the queries/requests of buyers within 2 business days.
- You have to follow the 30 days free product return policy.
- Meanwhile, keep an eye on your email accounts to ensure that you don’t miss any important messages. Avoiding customer conflicts and listening to their questions quickly creates confidence and boosts sales.
Communication
Email is the sole means of contact between Facebook and the shoppers. In addition, Facebook Marketplace has produced a series of emails for various stages of the sale. The information will be delivered to customers via app alerts and emails.
The following are examples of transactional emails:
- Order Confirmation Mail: email furnishing the details about order confirmation
- Shipping Confirmation Mail: email for the buyer as soon as you ship the order.
- Delivery Confirmation Mail: email confirming the delivery of the item.
- Order Cancellation Mail: email for the buyer, in case the order gets canceled.
- Return Complete Confirmation Mail: email confirming the return processed completely.
Your name (Seller name) and the order number will appear in both of these emails. In addition to these letters, Facebook also informs customers if their shipment is delayed.
What are Facebook Marketplace’s Prohibited Products?
Facebook Marketplace has a large selection of products that you can sell quickly. Those goods, however, are not permitted to be sold on the Marketplace.
The list of banned items on Facebook Marketplace can be found in the Facebook Commerce policy. The following are the main categories of the same:
- Any unreal item or digital products: Anything that isn’t a physical product for sale. For example, “in search of” posts, lost and found posts, jokes, and news aren’t allowed.
- Event tickets and services: You can only sell a service (for example, house cleaning) or event tickets on Marketplace with Facebook’s written permission.
- Description and photo don’t match: The photos of the item must match the description and title of the listing.
- Animal: Selling animals isn’t allowed on Marketplace or buy and sell groups. This includes posting about animals for adoption.
- Healthcare and Hazardous: Healthcare-related items or products that can cause harm aren’t allowed (for example, thermometers, first aid kits, arms, and ammunition).
- Before and after pictures: Items for sale on Facebook can’t show a before and after picture (example: a photo showing weight loss).
Summary of Contents
Selling on Facebook Marketplace has a number of advantages and disadvantages. Meanwhile, you’ll frequently hear it compared to other online marketplaces, but unlike the others, Facebook Marketplace has pioneered the concept of Social Commerce.
The exchange has always been a result of human connection, and Facebook has always been about connecting people. With growing competition and omnichannel selling strategies, Facebook Marketplace enables you to connect with your existing buyer network.
With Facebook Marketplace, eCommerce merchants such as you can now sell inventory and offer deals to shoppers where they already shop.
That is it on FB Marketplace – How To Sell On Facebook Marketplace Step-By-Step. I hope this article was helpful. Kindly share!!!